The key to a successful trade show is a detailed and organised plan. With plenty of prior preparation and a lot of thought, you can easily put together a successful strategy that will really make your business shine.
It doesn’t matter how long you’ve been in the exhibition business, there are always new and creative ways to attract visitors to your stand.
Your venue is one of the cornerstones of how effective your campaign or event is. By selecting the correct venue you can have access to a larger group of potential customers, or have access to a demographic that would be much more interested and engaged with your brand or product.
Event planning is a booming industry. Over 1.3 million events are held annually in the business market alone. And event professionals expect this number to continue to grow. That said, jumping in and starting your own event planning business is a daunting prospect, but less so if you know where to start. Here’s an easy 10-item to do list to help you out.
In this blog post, we managed to sit down with Peter Taylorson, Chief Commercial Officer from Optimum ROI to get a few words on exhibiting at World Travel Market and what it was like working with us.
Earlier this month, we had the chance to attend the exciting World Travel Market London where we helped many exhibitors to create their exhibition stands.
Advertising flags are becoming one of the most effective ways to promote your product or event.
While having a good sales strategy is crucial to your marketing success, trade shows are a fantastic way to meet prospective clients while allowing your business to gain exposure.
iPad and Tablet stands are designed in a way to secure your device and effectively display your content and data to visitors.
It goes without saying that you and your team can produce the highest quality of brand literature.